Take a look at the unicorn that makes Amazon "tremble"

The unicorn of Instagram and Tik Tok makes Amazon "tremble", find out all the detail about this company. Keep reading for more details!

The unicorn of Instagram and Tik Tok makes Amazon "tremble", find out all the detail about this company. Keep reading for more details!

The phenomenon of Instagram and TikTok among society sometimes causes emerging applications, companies or projects to rise rapidly against all odds.

This is what happened with Shein, an online store specializing in clothing that, due to its popularity among the influencers of these social networks, currently has a valuation of around US $15,000 million and exceeds in downloads in several countries, including the United States, to Amazon as the most installed shopping app in recent days.

Shein, an online store specializing in clothing that, due to its popularity among the influencers of these social networks, currently has a valuation of around US $15,000 million

Born in 2008 in China, it wasn't until these last few years that Shein hit her big pitch to reach 220 countries around the globe.

It is an international platform for online commerce type B2C (direct to consumer), which despite being soon recognized as a unicorn, already has figures that are beginning to resemble those of global fashion giants.

Only by selling through its website or app, so it suppresses physical stores, this condition caused that with the pandemic due to the global pandemic of coronavirus COVID-19 its figures have not been damaged as much as that of other companies.

It is an international platform for online commerce type B2C (direct to consumer)

In addition, it took advantage of the TikTok boom and small influencers to be, at the moment, the most downloaded shopping app in 56 countries.

And, in addition to its type of business, the other key to Shein's success is its prices. With hundreds of daily specials and costs so low that even those mentioned by Amazon are anecdotal, this company has always embraced the motto "everyone has the right to enjoy the beauty of fashion."

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