Jojo Siwa has a net worth of $12 million and this is how she spends it

She is only 17 years old, but she already has a net worth of a whopping 12 million. Here’s how she made it (and how she spends it!)

We met Jojo when she was only 9, and she established herself as a dancer on Abby’s Ultimate Dance Competition, but she and her mom were disliked for their big personalities. Well, that’s too bad for those who disliked her because that is precisely what made her famous.

She has a YouTube channel with more than 11 million subscribers, and she shares all kinds of videos, from her music to her washing a car or hanging out with other celebrities. Boomerang, her platinum single, got her the title of Breakout Artist of the Year in 2019 and off she went to her first tour, D.R.E.A.M The Tour.

All in all, she managed to amass a fortune thanks to her YouTube Channel. Here’s how she spends it:

Family vacations

She doesn’t have a lot of free time, but whenever she gets the chance, she loves to treat her family to a nice vacation. For Christmas, for example, she took her family for a cruise.

Her LA mansion

Last December, Jojo and her family moved to an LA mansion that cost her $3.5 million. She even shared a house tour on her YouTube channel. The mansion is decorated with items that have pictures of her face almost everywhere. We mentioned her big personality, didn’t we?

Apart from that, the property has 6 bedrooms, 5 bathrooms, 2 living rooms, and an incredible kitchen.

See also: TikTok's highest-earning stars, ranked by net worth

Musical instruments

She rose to fame thanks to her personality and her dancing skills, but she has become a musician along the way. Naturally, she spends quite a lot of money on musical instruments. She has a grand piano that is worth $750,000 and a glittery set of drums.


Back in 2018, Jojo got a BMW for Christmas. But not just any BMW, of course: she got a custom made version that has her own face plotted. She only allows her passengers to listen to Queen or to her own music while riding with her.


Her signature look is a ponytail with a giant bow on top of it. She invests a lot of money on them and it is a huge part of her merch. Last year alone, she sold 60 million.

See also: These are the top 5 richest Twitch streamers of 2020

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