If you want to make money through Instagram, you need to put in it some time and effort. Becoming an influencer isn't something that happens in the blink of an eye, but the work is worth it!
Instagram is a popular social media that started as an app to share pictures from design products, dream places, and cool clothes. It was also used to post good memories of everyone's lives. As the app grew so quickly, it turned out to be a good tool to spread messages to people, advertise, and create brand followers. Nowadays, people who know how to manage Instagram tools can make a lot of money just by posting a photo.
It takes a lot of time to get to that point, but you can start whenever you want. First of all, you need to create a profile and think thoroughly about what field you’re going to post. The more specific the theme, the more unique you’ll be, and the smaller your competition will stay. So, if you are a sports guy, think about a niche in that field: for example, you could combine sport and nutrition for an audience like elderly people.
Read this article if you'd like to know more about how to build your brand on Instagram!
Think that, as an Instagramer, you’ll have to “sell the dream”. That is, you’ll need to inspire people, and this is more achievable if you speak to a specific audience. You should focus on your mission statement and stick your messages to it.
Once you've created your profile, it's time to gain followers. It's useless to have thousand of followers if they aren't engaged with your page. People who may invest in your profile will deeply research if their posts have an impact on your audience, and the only way to achieve this is to inspire your followers to interact with your posts.
If you want to get sponsors to pay for your posts, you have to show them that you're a trendsetter. You can build your audience’s engagement by developing quizzes and offering a prize. If sponsors see that your interactions grow, they'll want to invest more money in you. A trick to make your audience grow is to tag correctly. You can use up to 30 tags in each post, and each one is followed by thousands of people around the world!
As Instagram posts usually try to convey positive messages and pleasant moments, avoid being highly controversial, if it's possible. Think carefully about what you’ll write on each post, and pick the right pictures. Sponsors don't like to be involved in political or religious discussions. By posting any picture on Instagram, they expect to become more popular. And believe it or not, they pay thousands of dollars to Instagram influencers that help them reach these goals!
If you’d like to read more about how to make money on social media as an influencer, don't miss this article!